Loyalty Contracts

Incentive Solutions to help Drive Sales

Our suite of Customer Loyalty Incentive Solutions is crafted to help drive vehicle sales and, more importantly, bring customers back to your dealership for maintenance and repairs. These incentive solutions are built to be given away to each customer as an added value for buying a vehicle at your dealership, while providing a great benefit to your customers for being loyal to your service department.

Dealerships participating in a loyalty program issue incentive certificates to customers at the time of their purchase or lease, which entitle the customer to certain benefits if basic vehicle maintenance is performed your service facility within the prescribed service intervals. Participation in incentive programs helps build customer loyalty and increase service facility business.

Program Options

LifetimeENGINE & LifetimePOWERTRAIN
Designed to drive customers back to your dealership for eligible engine or powertrain repairs for as long as they own their vehicle if all manufacturer-recommended oil, filter and tire rotation maintenance services are performed at your service department.
  • Coverage for high-cost engine or powertrain repairs
  • Enhanced ownership experience
  • Reduced cost of ownership
  • Consistent maintenance performance reduces the risk of expensive breakdowns
  • Lifetime benefits include no limit on time, mileage or maximum number of claims
  • Increased value of vehicle or warranty product purchase
 
Loyalty Tire Rewards
Designed to reward customers for bringing their vehicle to your dealership for replacement tires at no cost, assuming all recommended maintenance is completed at your dealership and tread wear meet requirements.
  • Reward provided for performing basic maintenance services
  • Consistent maintenance performance reduces the risk of expensive breakdowns and increases the value of the vehicle at time of sale or trade-in
  • Lifetime benefits include no limit on time, mileage or maximum number of claims
 
Loyalty Program
Designed to bring customers back to your dealership for maintenance services at a significant purchase credit.
  • Provides a discount on the purchase price of the customer's next vehicle purchase
  • Provides a reward for performing basic maintenance services
  • Consistent maintenance performance reduces the risk of expensive breakdowns and increases the value of the vehicle at time of sale or trade-in
 
Premier Advantage
Encourages customers to return to the dealership for their recommended vehicle maintenance needs and presents the dealer with the opportunity to provide other products and services.
  • Free oil changes for the term of the certificate
  • Decreased cost of ownership of the vehicle
  • Consistent maintenance performance reduces the risk of expensive breakdowns and increases the value of the vehicle at time of sale or trade-in

Available for: